This is how
a Professor explained Marketing Concepts to an MBA class:
1. You see a
Gorgeous Girl at a party. You go up to her and say: "I am very rich. Marry
me!"
- That's
Direct Marketing.
2. You are
at a party with a bunch of friends and see a Gorgeous Girl. One of your friends
goes up to her and pointing at you says: "He's very rich. Marry him!"
- That's Advertising.
3. You are
at a party and see a Gorgeous Girl. She walks up to you and says: "You are
very rich! Can I marry you?"
- That's
Brand Recognition.
4. You see a
Gorgeous Girl at a party. You go up to her and say: "I am very rich. Marry
me!" She gives you a nice hard slap on your face.
- That's
Customer Feedback.
5. You see a
Gorgeous Girl at a party. You go up to her and say: "I am very rich. Marry
me!" And she introduces you to her husband.
- That's
Demand and Supply Gap.
6. You see a
Gorgeous Girl at a party. You go up to her and before you say: "I m rich,
Marry me!", your wife arrives.
- That's
Restriction for Entering New Markets.
I hope
Concepts are clear....!!!!
Sieflexers add more flavor to it......
MJ Suresh : If there is one more...
7. You see a
Gorgeous Girl at a party. You go up to her and before you say: "I m rich,
Marry me!", your wife arrives and says let's party..
- That's
Joint-Venture.
Zackir : If there is two more...
8. You see a
Gorgeous Girl at a party. You go up to her and say: "I m rich, Marry
me!", she says "I already have
50 proposals from your group".
- That's
called Competition
9. You see a
Gorgeous Girl at a party. You go up to her and ask for her phone no. Later call her and say all that you want to
say.
That's
Telemarketing
S Rajasekar : This one is for CCM
10.You see a
Gorgeous Girl at a party. You go up to her and ask "Let's run away and get
married".
That's
Runaway marketing.
Zackir : I think the teacher - student story was still
the best. If the MBA teacher herself is that
gorgeous one....That's called
MJ Suresh : Zack... You have prompted 12 for Pyramid marketing

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